Channel Training Solutions

A con­sist­ent approach from your Chan­nel is the key to main­tain­ing brand

aware­ness and increas­ing sales and margins

Our market-leading Chan­nel Academies are used by Chan­nel Dir­ect­ors and Mar­ket­ing Dir­ect­ors across many sec­tors to main­tain end–

Home page of Spicers Academy www.spicersacademy.co.uk

to-end value from vendors and distributors. Whatever the shape of your chan­nel strategy, we’ll help you develop an online learn­ing envir­on­ment tailored to your part­ners’ needs.

With eLearn­ing mater­i­als developed in con­junc­tion with the Brit­ish Stand­ards Insti­tute, and accred­ited train­ing lib­rar­ies backed by bod­ies such as the Insti­tute of Sales and Mar­ket­ing Man­age­ment, Insti­tute of Lead­er­ship and Man­age­ment and City and Guilds.

A tailored Chan­nel Academy delivers:

• Train­ing to enable part­ners to sell a new product or service
• Induc­tion pro­grams to  help new recruits to the industry learn about exist­ing products
• Com­mu­nic­ate sales and mar­ket­ing strategies and  enable them to adapt it to their own needs whilst apply­ing best practice
• Main­tain a high stand­ard of cus­tomer ser­vice per­form­ance through con­sist­ency of approach
• Intro­duce a set of com­pet­en­cies to provide clar­ity as to ‘what good looks like’
• Share best prac­tice through know­ledge sharing
• Encour­age healthy com­pet­i­tion among part­ners by show­ing how they per­form  in net­work through part­ner league tables